Festival International Echternach


Since its origins in the 1970s, the Festival International Echternach has built an international reputation for combining classical and modern music performed by first-class musicians in the most beautiful settings of a uniquely picturesque region of Luxembourg. In 2014, we created and produced a campaign named “Tuning Echternach” for the Festival that consisted of a series of clips depicting musicians tuning their instruments in different spots of the city and in preparation of their performance. By using the hashtag #TuningEchternach in every video, we specifically aimed at promoting this prestigious festival among a younger audience.